Craftsman & Frosty!

branding & packaging

issues

How to combine a "clean label" offer without compromising on delicacy?

How can you strongly differentiate yourself from your competitors?

answer

The organic range of L'Atelier Givré, like an obvious choice, plays the card of white & green, of simple & good. These artisanal ice creams seduce by their naturalness and freshness.

Associated with the virtuous recipe, the choice of a cardboard jar, an ecological packaging, is highlighted.
A segmentation based on pastel colours and plant illustrations of the fragrances to seduce gourmet consumers who expect product transparency.

Dressed for the holidays!

The end of year logs range also focuses on the minimalism of white, naturalness, with a touch of festive spirit!

100% gourmet!

The range of frosted mousses, an ultra gourmet innovation, which will surprise you with its play of textures: a generous mousse combined with inclusions that are both melting and crunchy, for a sure-fire hit!

Chefs' creations!

The range of Chef's Ice Creams, guaranteed by the MOF label, offers a combination of gourmet & refined sensations, to melt with pleasure!

The Frosty Pastry Chef

A range extension for the holidays!

issues

answer

Logo - Elixir Design

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